• Twitter
  • Facebook
  • Google+
  • LinkedIn
  • Flickr
  • Vimeo
  • RSS

Our blog

Branded iPhone game shines in popularity

To capitalize on popular TV ad Barclaycard  created interactive experience accessible via iPhone game.

Barclaycard Waterslide

Barclaycard Waterslide

Basically, the gameplay is about moving your player left and right to hit desired purchases.  Although game's got low ratings 2.5 of 5, but thanks to massive adcampaign, the game went into Apple AppStore top 10 downloaded applications.

Campaign features user generated videos uploaded into youtube channel.

Now, the only gripe I have is that there's no Flash version of the game. People do play online games (either on dedicated sites like Kongregate.com or on social networking sites), and why would you not take advantage of such opportunity?

Add new comment

(If you're a human, don't change the following field)
Your first name.
(If you're a human, don't change the following field)
Your first name.
(If you're a human, don't change the following field)
Your first name.

Filtered HTML

  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <blockquote> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
CAPTCHA
This question is for testing whether or not you are a human visitor and to prevent automated spam submissions.
9 + 1 =
Solve this simple math problem and enter the result. E.g. for 1+3, enter 4.

Login

Please login using your credentials recived by email when you register.

I forgot my password | Resend activation e-mail

×